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MEET OUR AUTHORS

Ben Ludwig

Business

An accomplished leadership, sales, and strategy expert with extensive experience in the fitness industry and the author of Cultivating a Sales-Driven Culture featured in the Amazon bestselling book Real Talk With Real Business Pros. As a fractional executive, he specializes in working with fitness startups and global brands, offering invaluable insights and guidance. With a proven track record, Ben has partnered with numerous fitness brands, providing leadership and strategic direction.


Ben's expertise extends to global training initiatives, where he has conducted sessions on fitness sales, marketing, and operations across more than 60 countries. He is a sought-after speaker, delivering engaging seminars both in-person and virtually for fitness business owners worldwide. Additionally, Ben has developed impactful sales materials for owners and brands on a global scale.


Currently serving as the President of D1 Training - 45 Sports Division, Ben brings his wealth of experience to drive growth and success. He also holds the role of Growth Pastor for CrosspointNow Network of Churches across Kansas, reflecting his commitment to community and service.


Beyond his professional roles, Ben is a prolific contributor to various fitness business magazines, including Fitness Business Insider Magazine, Club Solutions, Club Industry, PFP Magazine, and Gym Owner Monthly. He generously volunteers his time on multiple boards, leveraging his expertise to support causes aligned with his values.
Ben's dedication to excellence and his passion for making a difference make him a valuable asset to any organization or cause fortunate enough to benefit from his expertise.

Stacy Raske

Business

A bestselling author, speaker, peak performance coach, energy optimization specialist, executive coach, leadership expert, business and systems strategist, and Iraq War Veteran. She helps disruptive leaders and organizations implement systems and strategies to elevate performance, people, and profit. She empowers impact-driven leaders to embrace their inner rebel and leverage their genius to disrupt the status quo.

Her mission in life is to unlock the highest potential in others by shattering the invisible ceiling and fully living their purpose while enjoying the ride. Stacy has written for and been featured in numerous magazines, including Authority Magazine, Yahoo Finance, and Business Insider.


Using the toolkit she's learned during her trauma and addiction recovery, she's mentored and inspired thousands with her vulnerability, authenticity, and impactful storytelling. Stacy believes that "everything we need to be successful is already within us and we must give ourselves permission to embody all we desire."


She lives outside Tampa, Florida with her husband, Jeffry, two fabulous motorcycles, and two cats.

Jason T. Powell

Mental Wellness / Men's Health

A acclaimed author of Compete to Live: The Every Man's Playbook to Beating Depression. With a dynamic career spanning over 25 years, Powell has distinguished himself as a premier coach for high-level gymnasts. His competitive edge is evident in his diverse athletic achievements, which include competing in Golden Gloves boxing, bass fishing, wrestling, kickboxing, and excelling as a competitive golfer for two decades.


Powell’s versatility extends beyond sports. For over a decade, he has captivated audiences as a stand-up comic, honing his skills as a compelling storyteller and public speaker. His profound personal journey with depression, marked by resilience and triumph, infuses his work with authenticity and hope.


Residing in Dallas, Texas, Powell is a devoted family man, sharing his life with his wife, two children, and three dogs. His story is a testament to the power of perseverance and the pursuit of excellence across multiple arenas.

Donavin Kinser

Business

Donavin Kinser is the author of The Wrath of Apollo: The Rise and Fall of American Solar.

As a dedicated family man who is a proud father of two and a loving husband of seven years, he has excelled within his remarkable career spanning six years as one of the top 100 influencers in the Residential solar space as the leader in residential solar maintenance with his company SaveOurSolar Club.

Donavin has successfully sold and serviced an impressive 5.5 megawatts of solar panels, making significant contributions to the renewable energy sector as well as consulting over 500 individual people, several of which have become solar millionaires! 

Beyond his expertise in solar energy, Donavin serves as an executive company consultant, leveraging his extensive industry knowledge to drive business growth and operational excellence for other companies who need assistance. As an avid jet setter, he balances his professional achievements with a passion for exploring new destinations and experiences meeting people all over the United States of America from different walks of life for the last 13 years as a professional networker.

Donavin’s commitment to his family, professional excellence, and love for travel define his multifaceted life, making him a respected and dynamic individual in both his personal and professional circles.

Dallas Jones

Business

Dallas, author of CENO: Chief Executive Nobody, is a Jesus follower, husband, dad, nerd, and business owner who has a passion for helping others break out of the mold of mediocrity and live abundantly. He has helped several people on a path to starting their own business and being more effective in their work and home lives. If you want to hear more about his story and see how he can help you level up in your life visit www.DallasJones.com to connect with him.

Harlyn Unruh

Children's Illustrated Books

Harlyn Unruh, a native of Tulsa, Oklahoma, grew up as an imaginative and curious child, often lost in his own world of adventures and daydreaming. This natural creativity laid the foundation for his future as a children's book author. Harlyn holds a Bachelor's degree in Business Administration from Northeastern State University and currently works in the mortgage lending and real estate industry, helping people buy and refinance homes. Known for his leadership and dedication to serving others, he is passionate about training and developing people to become the best versions of themselves and great future leaders.

Inspired by bedtime stories shared with his adorable daughters—Mia, Adley, and Briley, Harlyn creates magical tales with his caring and beautiful wife, Sarah. Together they infuse their stories with values of faith, friendship, and joy.

Come join Harlyn and his family as they embark on a magical journey and book series through the enchanting world of the Foxolotls. Your family will read about life lessons, friendship, humor, and folklore while becoming engulfed in a universe brimming with wonder and adventure.

Adolfo Ayala

Business

Adolfo Ayala is the owner and CEO of Active Networks, a premiere home automation company located in Southern California.

Adolfo's story isn't just about success—it's about resilience. He believes in remaining a perpetual student in the ever-evolving game of life. With each experience, he uncovers valuable lessons and insights. Adolfo is passionate about supporting individuals and groups who, like him, are pursuing authentic dreams. You can check out his chapter and more in Real Talk With Real Business Pros: How To Win In A Competitive Marketplace.

Rachele Evers

Business

Rachele Evers is a dynamic force of nature blending the worlds of real estate prowess and spiritual enlightenment. At 49 years old, Rachele navigates the bustling worlds of business ownership, agent inspiration, & property transactions while nurturing the soulful journey of her clients and community. With a career that started at 9 years old with a paper route, Rachele earned her stripes as a businesswoman and is a top-producing agent, consistently exceeding expectations and setting new standards of excellence. Her eye for detail, unwavering dedication, and innate ability to connect with clients on a profound level have cemented her reputation as a trusted advisor and confidante in the competitive real estate industry.

Beyond the boardrooms and open houses, she is a beacon of light in spiritual wellness, serving as a certified energy worker, yoga instructor, and Reiki master. Guided by her passion for holistic healing and personal growth, Rachele seamlessly weaves together the principles of mindfulness, compassion, and energetic alignment to empower her clients to embrace a life of balance, abundance, and fulfillment. Rachele approaches each endeavor with a rare blend of professionalism, warmth, and authenticity. Her infectious energy, unwavering optimism, and genuine love for what she does shine through in every interaction, leaving a lasting impression on all who cross her path.

Tom Bennett

Business

Tom Bennett is a business consultant at TMB Consulting Group in collaboration with Shield Advisory Group. His expertise lies in driving business growth, spanning from securing funding to maximizing tax credits and everything in between. With nearly a decade of experience, Tom has had the privilege of partnering with countless small to medium-sized business owners.

Scott Conway

Business

Scott Conway is an accomplished international executive with business experience spanning Canada, USA, Colombia, South Africa, the Philippines, and Nigeria. Achieving a successful exit under 30, he brings a wealth of expertise to the table. His core competencies include sales, sales operations, creative marketing, analytics, and optimizing business operations for efficiency and cost-effectiveness. With a proven track record of leading both small and large teams, Scott is fluent in English and Spanish.

In his leisure time, Scott delves into the exploration of consciousness through meditation and mindfulness practices, enjoys attending comedy shows, and embarks on adventures around the globe. He also is also an art enthusiast, and by art enthusiast he really means tattoo connoisseur.

Brent Knott

Business

Brent Knott is the dedicated owner-operator behind Design It Wraps & Tint. Since 2013, Brent and his team at Design It Wraps & Tint have been the go-to experts for vehicle/boat wraps, tinting, vehicle protection, and business signage on the First Coast. Based in Fernandina Beach, Florida, Brent shares his home with his two beloved dogs and his supportive girlfriend. With a passion for craftsmanship and a commitment to customer satisfaction, Brent continues to elevate the standards of quality and service in the custom vehicle wraps and graphics industry.

Brent Knott

Business

Brent Knott is the dedicated owner-operator behind Design It Wraps & Tint. Since 2013, Brent and his team at Design It Wraps & Tint have been the go-to experts for vehicle/boat wraps, tinting, vehicle protection, and business signage on the First Coast. Based in Fernandina Beach, Florida, Brent shares his home with his two beloved dogs and his supportive girlfriend. With a passion for craftsmanship and a commitment to customer satisfaction, Brent continues to elevate the standards of quality and service in the custom vehicle wraps and graphics industry.

Marc Mason

Business

Marc Mason's entrepreneurial journey has been a thrilling rollercoaster ride, filled with challenges and obstacles. However, with all of his adversity, he emerged stronger and more determined. Marc learned that success goes beyond profitability; it's about creating something of value and purpose. The journey continues, and with each twist and turn, Marc grows, learns, and strives to leave a lasting footprint. This is the essence of his entrepreneurial voyage.

Through his entrepreneurial endeavors, Marc has ignited profound transformations within his community. From creating employment opportunities to supporting local charities and organizations, he holds these accomplishments as badges of honor. Marc is committed to extending this positive influence beyond his community and onto the global stage. Entrepreneurship became his calling, offering a canvas to paint a portrait of meaning and positive change worldwide.

Skylar Sullivan

Business

Skylar Sullivan, born into a military family, embraced a life of constant movement, finding his roots not in a specific place, but in his passion and talent. Today, he wears multiple hats—as a creative consultant, the visionary owner of theskymaker, and a master furniture repair technician. With a singular focus on making the world more memorable and helping clients stand out in every detail, Skylar brings over 13 years of hands-on experience to his craft.

Adam Berezowsky

Business

Adam Berezowsky entered the fitness industry in 2009 after he was inspired by his own remarkable 80-pound weight loss journey. He is the Founder and CEO of EPIC Fitness, a premier facility in Simi Valley, California, with over 345 5-star reviews. Adam has been featured in numerous publications, including Forbes, and is host of the Becoming Epic Podcast, where he and his guests share stories of conquering challenges through health and fitness.

Josh Riggs

Business

Josh Riggs boasts 8 years of experience in the fitness industry, a journey that has seen him transition from a part-time trainer to a multifaceted entrepreneur. Today, he stands as the co-owner and operator of multiple gym locations, including West Indy Barbell and Dedicated Health, alongside his trusted partners. Throughout his career, Josh has been instrumental in guiding numerous individuals towards achieving their fitness aspirations. Driven by a mission to empower others to live their best lives through fitness, education, and unwavering support, he consistently strives to make a positive impact.

Beyond his gym endeavors, Josh extends his expertise by offering business coaching to fitness professionals worldwide, all while serving as a coach for the Fit Pro Collective. Through his podcast and YouTube channel, Business Junkie, Josh endeavors to share valuable life lessons and insights gleaned from his entrepreneurial journey.

Joe Laxton

Business

Joe Laxton is a fitness veteran known for his transformative impact in the health and wellness space. As the driving force behind Joe's Gym, Joe's Nutrition Coaching, and the esteemed Awaken the Warrior Bodybuilding Team, he holds a track record as a 2-time NPC National Competitor and two-time NPC Midwest Coach of the Year.

Joe's influence extends far beyond accolades, having guided 34 clients to collectively shed over 100lbs and empowered hundreds more to achieve significant weight loss in the span of 2016 to 2024. With an unwavering commitment to fostering strength and resilience, Joe continues to inspire countless individuals on their fitness journey.

Ray Cattaneo

Business

Ray Cattaneo, CEO and Owner of Infinity Personal Training, leads one of the nation's most successful 7-figure+ training gyms. With a bachelor's degree from NYU and 15 years of experience in the fitness industry, Ray began his journey as a personal trainer and nutrition coach. After several years, he transitioned into ownership, transforming his facility into a thriving enterprise with an annual run rate nearing $2 million.

Jim Swift

Business

Coach Jim Swift is a dedicated husband, sports coach, online health coach, sports business coach, and entrepreneur based in San Antonio, TX. With a profound passion for empowering athletes and adults to achieve their goals, he's committed to supporting coaches in maintaining their love for their profession. Over the years, Jim has positively impacted hundreds of athletes, adults, and sports business owners, guiding them towards success

Victor Fernandes

Memoir / Motivational

Victor Fernandes is the owner of Fernandes Fit, a fitness company located in Bolivia, NC, that also specializes in online coaching. He is the author of Reclaiming My Authentic Self: A Journey From Fraud to Freedom, an instructive memoir on building the life you want for yourself and your family. With the memory of shedding a life-changing 75 pounds in his heart and mind, Victor chose passion over paychecks in February 2019 when he ended a 26-year sports journalism career to help busy professionals take control of their health and fitness, thriving in their demanding lives.

Victor's unique approach as a health and fitness coach comes from his own personal journey. More than a decade ago, he found himself inching toward 250 pounds. To be the best version of himself, both personally and professionally, and to be the best husband to his wife, Shelly, and father to his sons Anthony, Nicholas, and Zachary, he knew he had to make significant changes in his life.

Having traveled the winding road to successful health and fitness himself, Victor continues to enjoy the benefits of his hard work. He is passionate about helping others achieve the same level of happiness and health that he enjoys every day, knowing firsthand that quality of life is a lifestyle we live every day. Through his coaching, he empowers others to take control of their health and fitness and live their best lives.

Devan Gonzalez
Business

Devan Gonzalez, author of Money Muscle Mindset: The Ultimate Guide to Gym Entrepreneurship, has crafted a remarkable career in the fitness industry, combining his passion for martial arts, personal training, and business acumen. Devan Gonzalez began his journey in martial arts instruction at the early age of 13. By 18, he had transitioned into a role as a personal training sales counselor, showcasing his early knack for fitness and client relations.

At 19, Gonzalez earned his Personal Trainer Certification and quickly ascended to a position as a Personal Trainer at a corporate commercial gym. His career trajectory continued its upward climb when, at 23, he became the Personal Training Director and Head Trainer for a privately owned commercial gym, further solidifying his reputation in the fitness industry.

In 2017, at the age of 25, Devan Gonzalez launched his own personal training company, Strive Fit Inc. Demonstrating his entrepreneurial flair, the company reached six-figure revenue by the following year. His impact on the fitness world expanded when, at 27, he co-founded the Southern California Academy (SCA), a nonprofit basketball prep school.

Devan Gonzalez's innovative & vision led to the opening of the gym, Strive 11 Fitness, in 2021. Not stopping there, he launched a podcast, The Mindset Cafe, in 2022, where he shares insights and interviews that inspire and educate listeners. By the end of 2023, Devan Gonzalez had established a franchise system of the Strive 11 Fitness business model, Strive 11 International, Inc., marking the beginning of a new chapter in his entrepreneurial journey.

A dedicated husband and father, Devan Gonzalez balances his family life with his professional endeavors, exemplifying a harmonious blend of personal and career achievements. With a career marked by early beginnings, rapid growth, and diverse ventures, Devan Gonzalez continues to inspire with his dedication to fitness, business, and community. His book, Money Muscle Mindset: The Ultimate Guide to Gym Entrepreneurship, is a testament to his expertise and vision, offering invaluable guidance to aspiring gym owners and fitness enthusiasts.

Dawn Noftall

Memoir / Abuse Survival

Dawn Noftall, a Canadian native, was born in Toronto and spent her early years in Bramalea before moving to Orangeville, a small town an hour north of the city. The first in her immediate family to graduate from high school and college, Noftall faced early academic struggles, nearly failing most of her classes due to difficulties with writing. However, her determination and hard work paid off, allowing her to graduate with honors in all her college programs.

Noftall’s personal journey has been shaped by numerous challenges, but she believes her past does not define her—it guides her. Her experiences have equipped her with a variety of coping skills and a deep compassion for others facing similar obstacles. In her role as a housing access worker for Contact Community Services in South Simcoe, Noftall uses her ability to empathize and connect to help others navigate their own paths, encouraging them to become the best versions of themselves.

With credentials that include a certificate in addiction and community service work, a diploma in social work, an undergraduate certificate in mental health, and a bachelor’s degree in community development, Noftall is deeply committed to serving her community. Inspired by her love for helping people and the support of her family and friends, Noftall’s story is one of resilience and personal growth. She offers a powerful narrative of overcoming adversity, abuse, and isolation, demonstrating that it is possible to emerge stronger and more determined, despite the odds.

Max Nijst
Addiction Recovery

Max is a substance abuse recovery coach, motivational speaker, published author, and the founder of Fearless Happyness Coaching and Consulting, where he supports and helps individuals and families suffering from addiction achieve their goals in recovery.

You can hear his voice behind the mic on his popular weekly podcast show, The Fearless Happyness Podcast; where he sits down with phenomenal individuals, from all around the world and all walks of life, who overcame serious traumas, addictions, life obstacles and challenges to living the life of their dreams.

Max is well known for combining faith, gratitude and the pursuit of FEARLESS HAPPYNESS into the lives of everyone he comes into contact with.

Max’s motto for life:

“Be Helpful to Some, Be Harmful to None.”

Ilia Kolosov

Memoir / Humor

Ilia Kolosov is the visionary integrator of Aida Dance USA. Under his leadership the company has grown from selling dance shoes out of a duffel bag in Brooklyn to sponsoring over 40 couples while attending over 25 events annually. Although having never danced, he is passionate about helping others. When he isn’t using humor to close sales online, he practices Brazilian Jiu Jitsu in Wake Forest, NC and serves as a results coach for many aspiring professionals. Do NOT ask him for a discount.

Henry & Danielle Mims
Relationship Advice

Danielle Mims, born in the Bronx, NY, and raised in Palm Bay, FL, grew up in a beautifully blended family where she learned early lessons about resilience and family values from her loving parents and siblings. Her journey has included transformative experiences, including a first marriage that brought her two sons, Justice and Gavin, and a path of self-discovery and renewal after divorce. Today, Danielle is a devoted mother, a speaker on self-love and healing, and an advocate for personal growth. Her candid, warm-hearted approach has inspired many in her community, as she openly shares her journey of overcoming adversity and embracing authentic love.

Henry Mims was born in Pensacola, FL, and grew up in a household that valued humor, resilience, and strength. Raised by his Cuban mother and Southern father, Henry faced early challenges, including a battle with spinal meningitis that left him deaf by age three and the loss of his father during his teens. These trials, and the enduring support of his mother and stepfather, instilled in him a deep appreciation for family and self-determination. A gifted storyteller, Henry's writing journey began with Mad Libs and grew into a passion for storytelling inspired by life’s profound silences and the works of Hemingway and Kerouac.

When Henry and Danielle found each other, their connection sparked a new chapter—one rooted in shared values, deep love, and the commitment to build a life of intention and purpose. Married in a heartfelt ceremony on January 3, 2021, they now share their insights on love, resilience, and relationship-building in More Than Love Notes & Laughter: Hen & Dani’s Guide to Building a Relationship Beyond the Ordinary. Through their joint perspective, Danielle and Henry inspire couples to cultivate understanding, freedom, and peace, breaking down barriers and fostering safe spaces for vulnerability and growth. Their journey is a testament to the power of love, authenticity, and the strength found in unity.

John Clark

Memoir / Cancer Survival

John Henry Clark lives in a one-stoplight central Texas town, roughly halfway between Austin and Waco. A graduate of the University of Houston, Clark is an award-winning journalist, author, athlete, freelance writer, personal trainer, photographer, musician, artist, husband, and father who has more than two dozen published non-fiction books, including his bestseller, Camino: Laughter and Tears Along Spain’s 500-mile Camino de Santiago, which chronicles two of his backpacking treks along the historic pilgrimage across northern Spain.

A tireless seeker, researcher and questioner, John has written a number of other fascinating books dealing with the human experience, from tragedies to triumphs and more, including his first published title, Finding God: An Exploration of Spirituality in America’s Heartland; the riveting, Depression Blues, in which he talks about how he learned to overcome a lifelong struggle with depression and anxiety; and Finally Fit: It’s Never Too Late to Achieve a Dream, an inspiring success story of beating the odds and learning to live again.

Brian Geary

Memoir / Christian Inspiration

Brian Geary’s journey to authoring Beyond the Horizon began thousands of feet in the air, where he faced a life-or-death crisis in the cockpit of a small aircraft. In that harrowing moment, Geary discovered a powerful truth: control is an illusion, and true strength lies in our ability to respond to chaos. This experience didn’t just transform his perspective—it became the foundation for his groundbreaking coaching business, Epic Unleashed.

As the founder of Epic Unleashed, Geary challenges high-level executives, entrepreneurs, and leaders to push beyond their limits, confront their fears, and embrace the discomfort that leads to lasting growth. His philosophy, which rejects shortcuts and embraces radical accountability, has helped countless clients break through barriers, rediscover purpose, and achieve unprecedented success. At Epic Unleashed, success isn’t about playing it safe—it’s about mastering adversity and thriving in uncertainty.

Through his memoir, Beyond the Horizon, Geary dives deeper into the principles of resilience and relentless action that define his coaching approach, sharing his story and the transformative lessons that guide him. Geary’s work stands out in today’s leadership landscape for his commitment to helping others embrace chaos, take bold action, and redefine what’s possible. For those ready to face their fears, Geary offers a radical, no-nonsense path to breakthrough success.

Benjamin Richardson

Business

COMING SOON

Suzanne Boehs

Instructional Memoir / Lifestyle

COMING SOON

Justin Flores

COMING SOON

Shane Perry

COMING SOON

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